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JimBI am merely speculating, but the fact that it was packaged in a tin and not a soft package like Polar Bear may be indicative of/due to its limited special release and thus rarity. Whether or not the card was placed it the tin is tough, if not impossible to say with certainty at this point. But the fact that we don't know of any other Ty Cobb tobacco tins from the era and Lew Lipset found one in the possession of an original, outside-the-hobby (is this true?) collection which also happened to have a Ty Cobb backed card does seem like an aweful big coincidence.
JimB