Quote:
Originally Posted by toppcat
Bowman and Topps were exclusive for confectionery items only, I suspect the Mick had a another deal somewhere with a tobacco exclusive, maybe Phillies cigars?
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Dave, I have wonder about contractual exclusivity with respect to tobacco products. Afterall, Musial and Williams both endorsed products like Lucky Strike and Chesterfield, while appearing in the Red Man chew sets. And, while Philly Cigars had endorsement deals with the Yankees, I tend to think Mantle, as boyish as he was in those days, would not have made a good cigar model. On the other hand, his licensing agent was pretty shrewd, what with the Bowman exclusive, so maybe he just wanted a bigger cut for his image than Red Man was willing to give him.