I will let people see past their bias and change a few words and see if they get it now.
here's an ad in the paper from the north american veterans of america, of course a fictitious org. but you will see the parallels.
Enhance Your Credibility
When it comes to veterans, their reputation is of paramount importance. Those with the best reputations are members of the north american veterans of america. If you are known as a veteran who is not, your credibility may suffer. People will ask questions and speculate as to your reasons why.
Now do you see how that is scumbag marketing 101? Or is it just effective marketing that works so good for them?
Last edited by travrosty; 08-17-2012 at 12:05 PM.
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