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Brian:

I do not have any hard evidence indicating that the W590 Gehrig card was not issued in 1925. Since 1925 was his first full MLB season (1923 & 1924 contained only a scant few at-bats), it is much more likely that his card was issued after that season. Of course, it could have been issued later in the season or right after the season ended and still be a 1925 issue.

The best way to tell would be if someone has seen a complete strip including the Gehrig card and then look at the possible dates of all of the other players based on their team designations, etc. I have seen a number of strips from this issue but have never seen one with the Gehrig card included. Does anyone have one that they care to post?