The event is only advertised on the Brewers Community Foundation events page, which is here: Brewers Community Foundation Events | Milwaukee Brewers
http://milwaukee.brewers.mlb.com/mil...ion/events.jsp
Since the start of the baseball season, the Aaron event was listed as TBD with no real info. Being a pest, I kept writing to them every couple weeks until someone there said something like, "Check the website REALLY soon, and keep the weekend of Sept 24 open."
In addition to checking daily from that point, I also created a Google alert. About a week later, all the details were posted on the website.
I have to imagine there are better ways for them to get the word out, but when an event sells out every year with no advertising, maybe if it ain't broke...
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