"People covet it because others covet it."
This is the impetus behind every collectible's value. Many, many times a more available item may well bring more than a scarcer item of the same genre, only because everyone has to have one.
The old adage "supply and demand" is fine for commodities in every day life but in the collectible world it's "demand" is the winner.
My lowly Mantle for a card pic.
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