You have to sell them based on your overall grade of the set. Raw sets are a tough sell unless priced right since the grading is so subjective.
Most average sets will grade out VG to VG/EX and bring a % of the accepted book value in that condition.
In the case of sets with high numbers that list much higher than the lower number commons you might price higher if the tougher high numbers are nicer overall than the low numbers. The condition of the star cards will always be a factor as well.
I generally sell ungraded VG to VG/EX sets at about a third of guide. I recently sold a VG+ to VG/EX 1953 Bowman Color set for $5000 and the book value is $15,000.
Post as many clear scans of the star cards as possible.
I am always interested in buying complete sets based on condition/price.
Good luck with the sale.
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