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fkw The only thing that I can think of is why is Plank found in other sets put out by a directly competing product to American Caramel,... like Philadelphia Caramel, Nadja Caramel, Standard Caramel, etc. If he had some loyalty to one company that wouldnt have happened. Loyalty to any Pennsylvania company,.... then maybe??
I think it was more of let the kids have it (his image) for free, but if tobacco companies wanted to use his likeness then they better pay for it (just like Wagner).