The Junk Wax Era- when did it start?

[tulsaboy]

Dave, during your research into Topps, have you ever found any reliable production numbers for any period? I would be interested in exactly how out of control production got. You said it kicked off in 1973-74. Do you think the shift to one series during those two years has anything to do with that? Freed of the problem of series-based distribution, do you think it was easier for Topps to produce more cards and to distribute them in a wider variety of methods than before? Lots easier to be creative with distribution when you aren't worried about how well a late series will sell when in competition with football or basketball... Just curious about your thoughts.