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Read the Forbes column, folks. It is a true stunner. I'm a retired trade press journalist so this naturally caught my eye. I also read Writers Digest regularly. It's one of F+W's pubs.
What blew me away was the fact that F+W spent $6 million in its crafts business and generated only $3 million in business. Oh. My. Goodness. Talk about mismanagement and someone at F+W simply not knowing what they were doing. It also sounds like companies they dealt with F+W took advantage of them. Sad story. But it is all too common in journalism nowadays. Thank you. |
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