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Go Back   Net54baseball.com Forums > Net54baseball Postwar Sportscard Forums > Postwar Baseball Cards Forum (Pre-1980)

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  #1  
Old 01-12-2021, 10:42 AM
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Default 1967 Dexter Press Coca Cola Cards

Well, I saw this card listed on a small auction listed as "EUNO FRANK". Clearly whoever did the listing isn't a baseball fan and couldn't read the signature. In any event, I did't recognise the card but a bit of searching showed that it's a 1967 Dexter Press card.

https://sabrbaseballcards.blog/2016/...cards-1966-68/

I've got to say that I really love these cards, they just look great. I think I'm going to start building this set. How did I not know about these before?

Anyone else collect Dexter Press cards? Let's see 'em.
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Old 01-12-2021, 10:44 AM
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Nice pick up. Ernie Banks is always a good find.

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Old 01-12-2021, 10:57 AM
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Love the Dexter Press stuff. I can't speak to other teams but the Orioles have 'cards' in 5x7 and postcard size formats. I believe some other teams did get issued as Coke premiums.

The SABR card blog had a post about these.

https://5toolcollector.blogspot.com/...q=dexter+press

The photos were also 'pirated' for a national set of something called Starliner stickers. At least I assume they were pirated, they might have been licensed to them.
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Old 01-12-2021, 11:17 AM
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Hammer Time.
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Last edited by Exhibitman; 01-12-2021 at 11:18 AM.
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Old 01-12-2021, 12:10 PM
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Quote:
Originally Posted by Exhibitman View Post



Hammer Time.
Nice cards. Can't go wrong with Hammerin' Hank!
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Old 01-12-2021, 12:19 PM
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Quote:
Originally Posted by commishbob View Post
The photos were also 'pirated' for a national set of something called Starliner stickers. At least I assume they were pirated, they might have been licensed to them.
Thanks for the link. I think I've actually gotten one of the Starliner cards. I'll see what it's like when it's arrived in the mail but I've just noticed the lack of white border (Doh!). I only paid $3 so I'm not fussed.

On the plus side, now I know about the Dexter set and I'll be looking out for them.
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Old 01-12-2021, 12:32 PM
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Default Dexter

Great post. Made me go look at my set of 1967's. Does anybody know how many were added for the "all-stars" with a shorter bio on the reverse? I did not count mine but I would guess I have about 8 different - exact same photo with the shorter bio. There could have been 12 but I don't have that many. I can count and list mine if anybody is interested.
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Old 01-12-2021, 02:51 PM
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From what I've read, there are 228 cards in the set (18 teams with 12 cards each + 12 All-Star cards).
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Old 01-13-2021, 04:07 PM
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For what it may be worth to any of you, I wrote a book about the immediate post-war regional / food issues, entitled Never Cheaper By the Dozen : Those Special "Free Prize" Sports Collectibles from the Golden Era of 1947 - 1971. I must say straight off that my book is an E-book on a CD, to be read by inserting it in the disk drive of your computer or laptop, IF it has that slowly-antiquating technology. At nearly 470 pages, you shan't be short-changed for your money, I assure you.

The reason I am posting is because my seventh chapter is devoted to Coca-Cola's football caps, baseball caps, and the gorgeous premium baseball cards Coke commissioned the Dexter Press printing company to prepare for their large-scale promotion in 1967 (i.e. the OP). Cards were available in 1968 as well, but on a much smaller scale, as well as size. Therefore, I concentrated on their grandiose first baseball issue. Experts of the set would probably not be enlightened, but collectors with a fancy for such cards would be given much to melt their hearts. Funny, for my one fancy photo, I included two graded cards, one of which was Ernie Banks, my childhood hero.

Long to short, should any of you be intrigued enough to desire a copy, Google the title, and you shall find the 2016 press release from Sports Collectors Digest, written by then-editor Tom Bartsch, which includes a nice overview and ordering instructions. Also, a Google search will send you to a pair of Sports Collectors Daily articles written by Rich Mueller.

I warn you, if it's a checklist you wish for, my book is not about checklists. Those may be found elsewhere.

Have a Coke and a smile. --- Brian Powell

Last edited by brian1961; 01-13-2021 at 04:09 PM.
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  #10  
Old 01-13-2021, 05:16 PM
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Default coke

Enu say lets play two
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Old 01-15-2021, 04:32 PM
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I like them as well. The Morgan is fantastic, and I realized I already had Mays after purchase

1968 DP Mays.jpg1968 DP Aaron.jpg

1968 DP Morgan.jpg1968 DP Marichal.jpg
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Old 01-15-2021, 04:53 PM
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My nit to pick with PSA is that these are not postcards, they are postcard-sized cards.
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Old 01-16-2021, 12:30 PM
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If you are interested in more information on the Dexter Press issues and their connection to the Coke baseball cap promotions, here are a few items I've researched and posted:

The 1967 Set:

http://fleersticker.blogspot.com/201...1967-coke.html

The 1968 Set (and the connection to helping the Players Union get started):

http://fleersticker.blogspot.com/201...promotion.html

Behind the Scenes with the photographer who shot some of the 1967 teams:

http://fleersticker.blogspot.com/201...nd-scenes.html
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Old 01-22-2021, 07:46 PM
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Thanks for the links. I particularly liked the back story of Joe Capicotto. This is now one of the sets thst I'm actively building. The extra history around it is really appreciated.
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