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  #1  
Old 09-18-2020, 04:49 AM
abctoo abctoo is offline
Michael Fried
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Default Parade Sportive - What is it?

Exhibitman was kind enough in the Bond Bread "Imposters" thread to post a few of his Parade Sportive items. Other than knowing about the Jackie Robinson August 1946 newspaper insert, I knew nothing about them, so I started to do a little research.

For the Jackie Robinson fans, there are at least three varieties showing the August 1946 picture taken after Branch Rickey signed Robinson. One of those with the coupon on the bottom graded BGS 4.5 sold at a December 2019 Heritage Auction for $1,400 plus 20% buyer's commission, which is a total of $1680. There were 23 bids.

I am surprised with all of this bantering about, that nobody seems to know what "Parade Sportive" was or the many ways its photos were distributed? Since it's not on Wikipedia, I guess no one cares, except that there is a 1946 Jackie Robinson one (actually several).

Have you thought about looking for photos, newspaper articles and perhaps even a very obscure "card" with Jackie Robinson playing baseball (or another sport) in collage at UCLA or after his military service with the Kansas City Monarchs -- all before Branch Rickey signed him? Those would be real finds.

If anyone cares, Parade Sportive put out hundreds of different items like the Jackie Robinson in a number of sports: Baseball, Hockey, Boxing, Wrestling, Skiing, Ice Skating, Tennis, Track and Field, and more.

If a number of people are interested, I can now provide many details on Parade Sportive and its issues. That could be done in this thread, a new thread, or you can tell me just to "buzz" off. Let me know what you'd like.

Mike

Last edited by abctoo; 09-18-2020 at 04:49 AM.
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  #2  
Old 09-18-2020, 07:50 AM
hcv123 hcv123 is offline
Howard Chasser
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Default Please share

I would be interested to know more about the issue
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  #3  
Old 09-20-2020, 02:09 PM
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shagrotn77 shagrotn77 is offline
Andrew Mc.Gann
 
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Quote:
Originally Posted by hcv123 View Post
I would be interested to know more about the issue
Ditto. Is my understanding correct that the Jackie Robinson Parade Sportives were actually issued over a period of a few years? Is there any way to know if one is actually from 1946 versus a later date?
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  #4  
Old 09-20-2020, 04:34 PM
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Exhibitman Exhibitman is offline
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Parade Sportive was a local Montreal radio show that featured athlete interviews ranging from 1943-1947. Paul Stuart was the host. My understanding is that the premiums were both given away directly by the show and inserted with a local newspaper. They are mostly of local teams and athletes but there are a few international boxers as well. Sizes and formats vary and some have printing on the backs, including checklists. A particular premium was issued for a short time to promote the show's subject matter but there were multiple versions issued of some subjects. I have a list somewhere that is more detailed but I am not able to access it right now. I will try from work tomorrow. My recollection is that the Robinson premiums were issued in 1946 while he was there. Here are a few more:







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Last edited by Exhibitman; 09-20-2020 at 04:49 PM.
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  #5  
Old 09-20-2020, 04:57 PM
doug.goodman doug.goodman is offline
Doug Goodman
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The baseball players issued (that I am aware of) were :

Banta, Jack
Breard, Stan
Burge, Les
Campanis, Al
Durrett, Red
Franks, Herman
Gabbard, John
Gladu, Roland
Hathaway, Ray
Jorgenson, John
Martin, Paul Pepper
Nagy, Steve
Rackley, Marvin
Robinson, Jackie
Roy, Jean-Pierre
Trio of Players - Gladu/Roy/Breard
1944 Montreal Royals Team
1945 Montreal Royals Team
Attached Images
File Type: jpg parade-sportive-1944-team.jpg (72.7 KB, 1153 views)
File Type: jpg parade-sportive-banta.jpg (73.1 KB, 1147 views)
File Type: jpg parade-sportive-burge.jpg (73.0 KB, 1152 views)
File Type: jpg parade-sportive-durrett.jpg (71.9 KB, 1149 views)
File Type: jpg parade-sportive-gabbard.jpg (72.0 KB, 1144 views)
File Type: jpg parade-sportive-hathaway.jpg (73.7 KB, 1151 views)
File Type: jpg parade-sportive-martin.jpg (72.1 KB, 1148 views)
File Type: jpg parade-sportive-rackley.jpg (72.8 KB, 1143 views)
File Type: jpg parade-sportive-roy.jpg (72.4 KB, 1143 views)

Last edited by doug.goodman; 09-20-2020 at 10:07 PM.
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  #6  
Old 09-20-2020, 05:01 PM
doug.goodman doug.goodman is offline
Doug Goodman
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The others...
Attached Images
File Type: jpg parade-sportive-1945-team.jpg (72.9 KB, 1149 views)
File Type: jpg parade-sportive-breard.jpg (71.3 KB, 1138 views)
File Type: jpg parade-sportive-campanis.jpg (73.5 KB, 1145 views)
File Type: jpg parade-sportive-franks.jpg (72.5 KB, 1140 views)
File Type: jpg parade-sportive-gladu.jpg (71.9 KB, 1151 views)
File Type: jpg parade-sportive-jorgenson.jpg (72.7 KB, 1142 views)
File Type: jpg parade-sportive-nagy.jpg (73.2 KB, 1139 views)
File Type: jpg parade-sportive-robinson.jpg (61.8 KB, 1143 views)
File Type: jpg parade-sportive-trio.jpg (74.3 KB, 1144 views)
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  #7  
Old 09-20-2020, 05:23 PM
abctoo abctoo is offline
Michael Fried
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Default Parade Sportive

My list of baseball players includes:

James Babcock
Jack Banta
Stan Bréard
Les Bruge
Paul Calvert
Al Camparis
Club “Royaux 1944” Montréal Team
Club “Royaux 1945” Montréal Team
Club “Royaux 1946” Montréal Team (before Jackie Robinson joined)
Red Durrett
Herman Franks
John Gabbard
Roland Gladu
Roy Hathaway
Clay Hopper
John “Spider” Jorgenson
Le ROYAL 1946 Championship Team including Jackie Robinson
Paul “Pepper” Martin
Steve Nagy
Roy Portlow
Marvin Rackley
Jackie Robinson
Jean-Pierre Roy
trio: Roland Gladu – Jean Pierre Roy – Stan Bréard
Acrostiches sur les trois Mousquetaires des Royaux

There are at least 15 variations in the format of the pages on which pictures were printed, with most baseball photos appearing in at least two or three different formats.

Parade Sportive has almost twice as many basic hockey photos as baseball, some 73 different plus three spelling variations. Boxing has 20 different basic photos, with wrestling a little more than half of boxing. Parade Sportive also has tennis, ice skating, skiing, motocross, cycling, track and field, racquetball, ping pong, and golf pictures. Again, all Parade Sportive photos can appear on various different formatted pages (up to 15 different types) including as pages of pamphlets it issued.

Parade Sportive voiced by Paul Stuart was a radio show broadcast from 1944 to 1948 on four Montreal area stations, most of which were owned by newspapers. In addition to having pictures inserted in various newspapers to promote the radio show, they were available as souvenirs at the stations and were sold by series or in larger groups. By 1946, over individual 70,000 complementary ones had been given away with many more sold.

I am looking for any versions of the pamphlet called "La Revue de la Parade Sportive" in which various photos were periodically run. Let me know if you have one, or at least the covers. Maybe you can provide scans?

Copyright 2020 by Michael Fried, P.O. Box 27521, Oakland, California 94602-0521

Last edited by abctoo; 09-20-2020 at 06:27 PM.
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  #8  
Old 09-20-2020, 06:33 PM
abctoo abctoo is offline
Michael Fried
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Quote:
Originally Posted by Exhibitman View Post
I have a list [of boxers] somewhere that is more detailed but I am not able to access it right now.
Here's a list of boxers in the basic Parade Sportive set I know of:

Jean Barriére
Prino Carnera
Dave Castilloux
Marcel Cerdan
Raymond Daoust
Jack Dempsey
Hubert Gagnier (Checklist)
Fernando Gagnon
Joe Gagnon
Johnny Greco
Henry Hurst
Marcel Lachapelle
Joe Louis
Gus Mell
Eddie Petrin
Roland Prairie / Gaby Ferland
Jean Richard
Léo "Kid" Roy
Ralph Walton
Danny Webb
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  #9  
Old 09-20-2020, 07:22 PM
abctoo abctoo is offline
Michael Fried
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Default More Jackie Robinson

Here's some older pictures of Jackie Robinson.

In 1946 with the Kansas City Monarchs.




In 1929 with the Pasadena Buicks Team. Very interesting story at: https://beverlypress.com/2019/04/cel...ckie-robinson/

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  #10  
Old 09-20-2020, 07:24 PM
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FWIW the Maurice Richard is like the Robinson in hockey terms: the major star's card issued long before his accepted RC. But this one was while he was on the Canadiens not the juniors.

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Last edited by Exhibitman; 09-20-2020 at 07:25 PM.
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  #11  
Old 09-20-2020, 08:44 PM
abctoo abctoo is offline
Michael Fried
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Quote:
Originally Posted by Exhibitman View Post
FWIW the Maurice Richard is like the Robinson in hockey terms: the major star's card issued long before his accepted RC. But this one was while he was on the Canadiens not the juniors.
From the scan, your Maurice Richard's picture is one of the best I've seen in my recent searches. In 2013, this thread focused on $170.000 being asked for a Jackie Robinson Parade Sportive. Articles from 10 years ago acknowledged the Maurice Richard's as the most prized of all of the hockey ones. Several said it was going for around $200 but that it was second to Jackie Robinson as his fans had made the Robinson worth about 3 times as much ($600). My searches also found that there are a lot more Jackie Robinson's than Maurice Richard's, regardless of the format in which they were printed.

I know you've shown it before, but thanks for showing the Maurice Richard's again. I hope we have some other hockey out there. I'd like to go into details about the entire set of Parade Sportive with Paul Stuart pictures. With the variations, there may be well over 500-600 different ones. Finishing the research would give an answer.

There's a whole history of how the Montreal Canadiens initially refused to allow live broadcast of home games in 1943-45, of how radio got around that by live broadcasting away hockey games especially from Boston. When live home game broadcasts finally started, the radio announcer was hit in the face by a hockey puck.

The 1946 Montreal Royaux became the first championship baseball games to be broadcast live from Montreal and more.

Mike

P.S. Paul Stuart was a Canadian featherweight champion boxer in the thirties and used his acumen as a sportsman to promote all sports in the Montreal area.

Last edited by abctoo; 09-20-2020 at 09:15 PM.
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