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#1
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I'd think it is more likely a beer distributor salesman's tool than a consumer premium. Quite a few athletes who needed day jobs or post-sports jobs went into alcohol distribution and sales. They were naturals for glad-handing bar and restaurant owners and patrons. Here is a similar item, a PC from Carmen Basilio:
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Read my blog; it will make all your dreams come true. https://adamstevenwarshaw.substack.com/ Or not... Last edited by Exhibitman; 10-12-2011 at 05:15 PM. |
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#2
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The reason I have for thinking it was a product premium is that this one has glue remnants on the back and the other example I have seen the back of was the same. I am working of an assumption they were placed on the product itself. The glue is not a scrapbook glue either, it's more of an industrial type meant to have a light enough tack to allow removal. Still, it's all guesswork.
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#3
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They may have been placed on the product as samplers for wholesale purchasers but the language and autograph indicate it was not meant for large scale retailing. Breweries make a boatload of beer. Doesn't seem likely that the brewery would have contracted with a ballplayer to sign thousands and thousands of these things to stick one on every six pack.
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Read my blog; it will make all your dreams come true. https://adamstevenwarshaw.substack.com/ Or not... |
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#4
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Oh, definitely. I am sure it was very small scale, I don't think Altes was anything more than a regional beer. Alas, though it way before my time. I am thinking they was likely far less than a hundred, or maybe two hundred each of these. Most of them were likely discarded too.
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