Bursting Bubble

[Aquarian Sports Cards]

Originally Posted by Mark17

What caused the bubble to burst in the late 1980's, primarily, was that the card companies realized they could print huge amounts of money, so they kept the presses rolling and absolutely flooded the market.

I hear this all the time and it has always confused me. They didn't "flood the market" they met demand. Blaming them for the demand is bassackwards.

Card companies are basically printing companies. Even now they don't give a rip about the secondary market except in the most indirect way. They care about selling boxes, packs, and sets. If a 1/1 purple neon snowleopard autographed laser refractor sells a bunch of boxes today they don't care what it's worth tomorrow.

Hell, you can't even get Topps to protect their own intellectual property on Ebay and demand the counterfeits be removed. Coach, Tiffany, Micahel Kors all protect their property even though they don't make any money on the secondary market. The point being, all the card companies care about is selling cards TODAY. If they need 100,000 cases they're not printing 1,000,000 and "flooding the market."